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After the Fat: Rise in Post Weight-Loss Surgery
New Data from the American Society for Aesthetic Plastic Surgery

NEW YORK, NY (March 11, 2004) - Plastic surgeons say that post bariatric body contouring is an area of cosmetic surgery that is set to virtually explode over the next decade. With nearly one-third of U.S. adults obese and another third overweight, many are turning to bariatric surgery to lose pounds. But after the fat is gone, these patients are faced with the problem of loose, hanging skin - and lots of it. Today, more people than ever are turning to plastic surgery for help.

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According to 2003 Cosmetic Surgery Statistics from the American Society for Aesthetic Plastic Surgery (ASAPS), there were significant increases in the numbers of post weight-loss procedures performed last year. For example, lower body lifts - probably the most extensive of all body contouring procedures - increased by 127 percent to nearly 11,000 procedures. Upper arm lifts increased 68 percent, buttock lifts increased 70 percent, and tummy tucks increased 42 percent.

That's why ASAPS, the world's leader in aesthetic surgery Continuing Medical Education (CME), has devoted a half-day at is upcoming Annual Meeting (April 16-21, Vancouver , British Columbia , Canada ) to "Cosmetic Rehabilitation of the Post-Bariatric Patient."

"This is challenging surgery that requires appropriate training and the utmost skill," says ASAPS President Robert Bernard, MD. "As more plastic surgeons are called upon to assist patients after massive weight loss, we expect to see the number of these operations increase steadily," says the White Plains , NY plastic surgeon.

The 2100 member American Society for Aesthetic Plastic Surgery (ASAPS) is the leading organization of American Board of Plastic Surgery certified surgeons specializing in cosmetic surgery of the face and body. ASAPS is recognized throughout the world as the authoritative source for cosmetic surgery education.

The 2100-member American Society for Aesthetic Plastic Surgery (ASAPS) is the only plastic surgery organization devoted entirely to the advancement of cosmetic surgery. ASAPS is recognized throughout the world as the authoritative source for cosmetic surgery education. U.S. members are certified by the American Board of Plastic Surgery. Canadian members are certified in plastic surgery by the Royal College of Physicians and Surgeons of Canada.
Toll-free referral line: 888.ASAPS.11 (272.7711). Web site: www.surgery.org

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Awakening BeautyAnthony Napoleon, the author of Awakening Beauty: An Illustrated Look at Mankind's Love and Hatred of Beauty, is a psychologist who has spent many years studying beauty and its impact upon both individuals and society. He has worked with both cosmetic surgery patients and beauty pageant contestants as well as conducting original research into the field. Awakening Beauty is an unprecedented exposé on the subject of beauty. It is both entertaining and thought provoking, a combination that is as unique as it is telling about the author's approach to the subject of this book. The reader is taken backstage into the worlds of beauty pageants, plastic surgery, trophy wives, murderous rage, wardrobe, makeup, Bill Clinton, the events of September Eleven and other provocative topics where beauty has had its effect. Awakening Beauty invites the reader into a world that is as interesting as it is frightening. Readers are transformed as the author shepherds them from their world into his unique perspective and expertise on beauty. Awakening Beauty includes over one hundred tantalizing photographs and illustrations. Awakening Beauty is a compendium of some of the most interesting facts in print. The subject matter of the book along with the author's unique approach to it makes this book a "must read." Get ready to re-think everything you thought you knew about beautiful women and physical attractiveness.

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